<h3 style="text-align: center;">Perfomance during Feria del Bario on September 21</h3>
<h3 style="text-align: center;"><b>(September 21 – October 18, 2014)</b></h3>
<a title="Ecobar-Morales" href="http://www.escobar-morales.com" target="_blank"><strong>ESCOBAR-MORALES</strong></a> is a partnership of <a title="Maya Escobar" href="http://mayaescobar.com" target="_blank">Maya Escobar</a> and <a title="Andria Morales" href="http://www.andriamorales.com" target="_blank">Andria Morales</a>. The two artists, based in Chicago and New York respectively, have worked together over the Internet since 2010. They produce digital media and performance art that explores the role of self-representation in visual culture and its ability to deconstruct ingrained ideological conventions. By locating their performances online where they are free from restrictions of time and place, Escobar-Morales is able to concurrently enact multiple personas while simultaneously creating a unified hybrid self.

In their project for Taller Puertorriqueño, Yo Soy Oro, I Am Gold they will use advertising and marketing techniques to create a campaign that explores the Latino communities sense of self and their connection to the area that has branded itself as  El Centro de Oro, The Golden Center, the Latino business district of Philadelphia.  During the project they will invite members of the community to share their life stories and perceptions of the area, and  be participants in the performance as models for their poster and brand ambassadors for the media campaign.  In the 2014 Feria Del Barrio the artists with their ambassadors will use marketing strategies such face-to-face campaigning, handing out branded swag, and taking photos with the neighborhood as their backdrop to implicate attendees into this dialogue between self-image and the promises El Centro de Oro. The overall effect of the project will alter the purpose and tools of advertising and marketing to take a self-portrait of the Latino community as they look to the future.  The exhibition will exist in select performances, and will have ongoing print and web components.

<b><a href="http://tallerpr.org/wp-content/uploads/2014/02/Untitled3.jpg"><img class="alignleft size-medium wp-image-1791" src="http://tallerpr.org/wp-content/uploads/2014/02/Untitled3-300x171.jpg" alt="Dancing at Feria del Barrio" width="300" height="171" /></a>Coinciding with the 30th Annual Feria del Barrio. </b>

<b>30th Annual Feria del Barrio</b><i> </i>An annual community-wide all afternoon Music, Dance and Art Extravaganza featuring local and guest artistic talent. In collaboration with Congreso de Latinos    Unidos, HACE, and  Raíces Culturales Latinoamericanas./<i>Feria con música, arte y diversión para toda la familia. </i>

<b>Lehigh to Somerset on 5</b><b><sup>th</sup></b><b> Street 12:30 - 5:00 pm.</b>

<b>Conociéndote (Getting to Know You): Bridging the Audience Divide</b> is Taller’s 2013 Knights Art Challenge award-winning proposal, <i>Conociéndote</i>, bridging Philadelphia’s audience divide with events and exhibitions in May, July, and September. Learn more about the project <a title="Conociéndote (Getting to Know You): Bridging the Audience Divide" href="http://tallerpr.org/2013/11/29/getting-to-know-you-conociendote-exhibition-cycle/">here</a>.

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<img class="aligncenter size-full wp-image-255" src="http://tallerpr.org/wp-content/uploads/2013/11/GetFile-7.jpg" alt="Knight Foundation Logo" width="300" height="50" />

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